This video is certain that uncertainty commercials are beyond certain
I'm sorry. I have to do this. Do not hate me. (Or do. Up to you.)
Here at Slow Burn Marketing, we are busy working on an exciting package for the small-business owner who wants to brand a new business or re-brand an existing business to generate revenue faster.
It's going to have all of the flavor and none of the guilt.
It will be like two mints in one, without containing a drop of Retsin.
It will never promise to deliver in 30 minutes or less or your pizza is free.
It is a much stronger and more lucrative alternative to that greasy kid stuff.
However, even with all of that going on here in the Mountainside Branding Bunker...
We are still having loads of fun with one thing: The Unfortunate Certainty.
Specifically, The Unfortunate Certainty of COVID-19 advertising messages by brands big enough to know better.
And Bruce Barker, a faithful reader of the Weekly Screed, shared this bit of near excellence.
Bruce happens to be one of the hardest working men in show business doing voiceover. Of this video, he said, "Here's every commercial I've voiced in the last month, all at once."
Every Covid-19 Commercial is Exactly the Same
If only this video had been just a little shorter. But it does point to the insane amounts of money big brands can spend on aimless, me-too messages. (That in contrast to last week's message from the evil empire known as Facebook.)
And this leads us to a question...
What specific marketing or advertising challenges are you facing during these times of Uncertainty Rhetoric?
What marketing question might you like answered?
Whether serious or silly, go ahead and hit reply and send it to us. We will do our best to answer it in a subsequent screed.
Your Lean, Mean Creative Director in
Blaine Parker is prone to ranting about any and all things related to brand. In many ways, he is a professional curmudgeon. While there is no known vaccine for this, the condition is also not contagious. Unless you choose it to be so.