What’s the difference between
a small-business brand and a
Big brands do a whole lot really well. We’ve worked for many of them, and can assure you: they frequently get it right.
But small businesses are often kicking brand to the curb. “I don’t need that! That’s the for big guys who have money to waste!” And a lot of "experts" concur.
So why did a sole proprietor who used brand--double his revenues in a year? And why does he enjoy his work more?
How did the rural eye doctor who tried branding--double his new patient base in 10 months? And why does he understand his business better than ever?
Or a business consultancy that recently branded. How did they double their client base in 6 months--with no advertising? And why are their male employees now proud of it all?
Think these regular business owners believe in the power of brand?
Big-brand thinking matters. Want to know more? Click here to see the work.