Fuel 33 Dental
How do you lay out a clear benefit in your name? That's what Lenora Milligan, wanted to accomplish. Fortunately for all involved, Lenora had a great business proposition. She consistently increases the bottom line of a new client's dental practice by 33% in the first year. Her's is a small business that completely understands what makes a dentist's office work, and maybe more importantly, not work. Around the country, hundreds of dentists can point to their own successful practices as potent examples of the efficacy of Lenora's methods. Her approach is hands-on, effective and as pain-free as possible. Unlike many of her competitors, this consultancy works because it's not cookie-cutter consulting. .
Fuel 33 Dental. Power to the practice.
Make it easy for dentists and dental office managers to want to see themselves on this site. We kept the look exactly as a good dental practice should appear: clean and friendly. And it all starts with a leading question: "Want to earn 33% more by this time next year?" Moving on to what we know they're thinking:, they get complimented: "You already know that you're a darn good dentist. You have skills. You have a heart for the patient. You have a good staff. What do you want more of? Revenue. That simple." Case studies have engaging titles: "From Tears to Cheers..." "Doom & Gloom, Meet Happy & Healthy..." "A Smart Man Becomes An Even Smarter Leader..." And...it works.
Getting excited about what could be. We wanted the prospective client to feel the energy from the moment they see the business card. It should be so positive that they want in. Between the color, graphics and, (of course) the inevitable question,"What's the 33 for?", the cards began working exactly as intended.